Kaapittiaq was created to preserve and promote Inuit culture and language. As a social enterprise, Kaapittiaq donates 75% of its annual profits to the Nunavut-based non-profit Pitkuhirnikkut Ilihautiniq / Kitikmeot Heritage Society to revive and mobilize Inuinnait knowledge, and ensure its transfer to future generations.
Inuinnait are a distinct regional group of Inuit living in the Central Canadian Arctic. The Inuinnaqtun language—the foundation of Inuinnait culture—has less than 600 fluent speakers remaining. By most estimates, it is a language that will be extinct in less than two generations. Language plays a critical role in our ability to communicate, but more importantly, language is an archive for each person’s identity, cultural history, knowledge, traditions, memory and experiences. The loss of a language means the loss of that culture.
The Pitquhirnikkut Ilihautiniq / Kitikmeot Heritage Society is working to harness the expertise of remaining Elders and Inuinnaqtun speakers and direct their valuable knowledge towards the survival of Inuinnait culture and language. This kind of work takes an entire community of dedicated specialists, Elders, mentors, teachers, and researchers to devote countless hours and a great deal of financial support.
Kaapittiaq is our innovative, Indigenous-led solution to invest in this transformative programming. Kaapittiaq creates an Indigenous to Indigenous business network that benefits both communities and supports cultural renewal.
Kaapittiaq ensures that its product lives up to its Inuinnaqtun name of 'good coffee.' We source our Arabica beans from a high altitude valley in northern Peru through direct trade with Indigenous farmers.
The beans come from naturally-forested and bird friendly environments, and are harvested by families through century old traditions. We work with Cafe Vasquez to purchase the coffee beans directly from Indigenous families, and are working to build new coffee partnerships with other Indigenous communities around the world. Coffee bean sales through Direct Trade provide farmers with higher income from their product and offer a solution to the logistical challenge of getting coffee beans to market in larger cities from the remote mountain area. Through a partnership with Beaver Rock Roastery, the beans are roasted and packaged in small batches throughout the year.